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Our commitment to privacy: Free Daily News Group Inc. and its
affiliates (collectively “Metro Canada” knows that protecting the
privacy and confidentiality of your personal information is important to you.
Collection, use and disclosure of personal information by Metro
This Privacy Code is available to the public in electronic form at www.metronews.ca and in paper form from
Metro Canada at
What is personal information? Personal information
is any information about an identifiable individual. Personal information does
not include the name, title, business address or telephone number of an
employee of an organization. Information used solely for journalistic, literary
or artistic purposes is exempted from the Act.
Metro
Children: If you are under 18,
be sure to obtain your parent or guardian's permission before you send any
personal information to us, or anyone else, over the Internet. We encourage
parents to get involved with their children's online usage and to be aware of
the activities in which they are participating.
What personal information do we
collect, and why?.
·
We collect personal contact information (for example,
name, address, email address and telephone numbers) if you: sign up for a
newsletter; enter a contest; register on an online forum or website, or to
attend a paid event; purchase any product from Metro Canada; are a classified
advertiser or auction participant; or provide it to us when you attend a trade
or consumer show. This information is used to fulfill your request, provide
targeted advertising, and respond to your inquiries. From time to time it may
be used to provide reward points or apply credit, as applicable in the
circumstances.
·
We retain your subscriber ID and passwords so that upon
request by you and receipt of identification we may remind you of them.
·
If you enter a contest or other promotion, we use your
personal contact information to administer the contest or promotion including
contacting, announcing and promoting prizewinners. In addition, sometimes our
contest rules provide that we may contact contest entrants with promotions and
product information. Those rules will also include a way for you to indicate to
us that you do not want to be contacted for this purpose. Some contests may
also involve co-sponsors, who have their own privacy practices. In these cases,
the contest rules and entry forms will indicate that your personal information
is being shared with these cosponsors and provide you with the ability to
opt-out from receiving promotions and product information from them.
·
We collect demographic information, as well as purchase
history and a list of promotions offered to you ("history"), in order
to gain a better understanding of your interests so that we may develop better products
and services, and to determine eligibility for our products and services.
·
We may also use demographic, personal contact and history
information from time to time to contact you about changes, enhancements or
other notices related to goods or services you requested and which Metro Canada
provides. In addition, we may use this information to send you offers or
information from us, our affiliates and from selected sponsors or advertisers
("Marketing Offers"). If you do not wish to receive Marketing Offers,
you may opt-out at any time by following the procedure set out in our opt-out
policy (see below).
·
We keep notes and special instructions on file for
classified advertisers and subscribers to help us fulfill your request and
provide customer service. We may tape or monitor your telephone calls with our
customer service representatives for quality assurance purposes.
·
We collect credit card information if you: subscribe to a
newspaper; register on a paid website; enter a paid contest; register to attend
a paid event; purchase any product from Metro Canada; are a classified
advertiser or an auction participant. This credit card information is used for
the purpose of fulfilling your order.
·
If you choose to opt-out of any use of your personal
information in accordance with our opt-out policy, we keep your contact
information on a list so that your request can be honoured. If you complain to
any of our departments, we collect your contact information and the nature of
your complaint, for the purpose of investigating and responding to you.
·
If you are a freelancer, or other service provider, we
collect your social insurance number for tax reporting purposes and your
contact information in order to pay you. We may also collect financial
information from freelancers or other service providers and from advertisers
(for example, banking details and credit history) to assess credit risk, sales
data to prepare royalty reports and other information to help us evaluate your
services.
·
If you use any of our websites, we may assign an internet
cookie. An internet cookie is a small text file that a website stores on your
internet browser and that can collect and store information. We use cookies to
better understand how you use our websites, to make sure our ads and dynamic
content are served correctly and to improve the performance of our websites.
For example, a cookie may recall a set of preferences you have set for our
website and record items that you have registered for. Storing cookies on your
web browser allows us to present you with custom web pages and other content
that are tuned with your preferences. For example, if you are a registered
user, you may see a welcome page with your name on it. These activities are
invisible to you, and are generally intended to improve your internet surfing
convenience. Unless you have set your preferences so that you will be alerted
when a cookie is being stored on your computer, you won't know about it. Some
ads appearing on this website are delivered to you by DoubleClick, a web
advertising company. Information about your visits to this site, such as the
number of times you have viewed an ad (but not your name, address or other
personal information) is used to serve additional ads to you. For more
information about DoubleClick, cookies, and how to "opt-out", please
visit http://www.doubleclick.com/privacy/index.aspx.
We also use cookies to collect accurate usage information about our websites.
One way we track usage information is through third parties including Nielson
and ComScore using cookies and web beacons. For more information about Nielson,
please visit http://www.nielsen-netratings.com/privacy/sitecensus.htm
For more information about ComScore, please visit http://www.comscore.com/About_comScore/Privacy_Policy
If you are concerned about cookies, it is possible to turn them off in your web
browser preferences. However, please be aware that by disabling cookies, you
may not be able to use all portions of our websites, particularly pages
requiring registration.
We may place advertising or other links on our sites that originate from
outside advertisers. If you view these ads, the advertisers may assign a
cookie. Metro
·
We generally use your personal information for the
purposes of: managing, administering, collecting or otherwise enforcing
accounts; maintaining business records for reasonable periods of time and
generally managing and administering our business; and meeting regulatory,
legal, insurance, audit, security and processing requirements.
·
Occasionally, we ask our customers to complete market
research surveys. Survey results are aggregated and shared with our
advertisers, sponsors and affiliates in a manner that does not disclose
personal information.
·
Other than as permitted or required by law, purposes for
the collection, use or disclosure of personal information, which are not set
out or contemplated in this Privacy Code, will be set out at the time of
collection. You will be given a reasonable opportunity to opt-out of any
additional purposes .
To whom does Metro
·
In order to provide you with Marketing Offers (see above),
Metro Canada may disclose your personal contact information to affiliates and
selected sponsors and advertisers. If you do not wish to receive Marketing
Offers, you may opt-out at any time by following the procedure set out in our
opt-out policy (see below).
·
Metro
·
We may disclose your personal information to our
affiliates for internal audit, management, billing, administrative or other
business purposes. This includes Nielsen//NetRatings. Click here to learn more information about how we use this third party service to collect and use information on this Web site.
·
Metro Canada may disclose your personal information to
unrelated parties if we find you have violated any stated terms of service or
conditions of purchase, or if we need to comply with applicable laws and lawful
governmental requests, other legal and regulatory authorities and for other
legal reasons.
·
Metro Canada may disclose your personal information to
parties connected with the contemplated or actual financing, insuring, sale,
assignment or other disposal of all or part of our business or assets,
including for the purposes of determining whether to proceed or continue with
such transaction or business relationship or fulfilling any records or other
reporting requirements to such parties. We will require such parties to treat
your personal information in accordance with this Privacy Code and to use and
disclose it only for the purposes for which it was collected.
Consent and opt-out policy. In general, Metro
Canada seeks consent to use your personal information in accordance with our
opt-out policy. Except as set out in this section, Metro Canada obtains your
express opt-in consent to use or disclose sensitive personal information.
If you do not wish to receive Marketing Offers (sometimes called "Partner
Offers"), you may opt-out at any time by doing any of the following:
·
follow the instructions at the bottom of any email
Marketing Offer you receive.
·
inform your telemarketer at the time you are called with a
Marketing Offer.
·
Call or email Reader Services at the contact information
listed on this website and request that your personal information not be used
for Marketing Offers.
If you opt-out at the time you
become a customer (for example, you register on metronews.ca and do not opt-in
to any of the indicated uses) personal information you provide to us at that
time will not be used for Marketing Offers. If there is an existing use or
disclosure in connection with Marketing Offers when you submit an opt-out
request, it may take 2-4 weeks to fully process your request.
Generally, by providing us with your personal information, we will assume that
you consent to our collection, use and disclosure of such information for the
purposes identified or described in this Privacy Code, if applicable, or
otherwise at the time of collection. We reserve the right to use and disclose
your personal information without consent where required or permitted by law,
for example, if we have reasonable grounds to believe the information could be
useful when investigating a contravention of a federal, provincial or foreign
law, in order to protect or defend our legal interests, or to comply with
applicable laws and lawful governmental requests.
Safeguards: Metro
Please be aware that email is not a secure medium, and any personal information
you send to us by email could be intercepted. If your communication is very
sensitive, or includes information such as your credit card number, you should
not send it electronically unless the email is encrypted or your browser
indicates that the access to our website is secure. Materials posted to online
forums such as bulletin boards or chat rooms are public, not secure and may be
viewed by anyone. Any personal information you post may be collected and used by
anyone and may result in unsolicited messages from other internet users. Metro
How to access and correct your
personal information. Metro
We will give you access to the information we retain about you within a
reasonable time, upon written request, satisfactory identification and proof of
entitlement. In some cases, we may not provide access to personal information
in our possession or control. If we deny your request, we will advise you in
writing of the reason for the refusal and you may challenge our decision.
How to challenge our privacy
practices. Metro
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