News / Edmonton

Canadian study shows why some dating profile pics work — or don't

Are you proud or smiling? Dating site research says you might want to be.

New research suggests there are some simple rules to follow to get attention on dating sites online.

Graphic by Andres Plana/Metro

New research suggests there are some simple rules to follow to get attention on dating sites online.

If you’ve wondered why your online dating picture isn’t getting attention, a new Canadian study may explain.

“There hasn’t been any credible study out there when it comes to online dating pictures, but the first thing people notice is your picture, and then they go to your profile,” said Karan Dhanju, CEO and co-founder of Ontario-based DatingFound, an online dating site behind the study.

“We felt it was important to know which pictures get attention online and which ones are a crapshoot.”

In its study of about 6,800 singles — including about 1,200 from Alberta —DatingFound discovered women are drawn to pictures of men showing pride, while men are most attracted to pictures of women who look happy. 

“Pride signals high status and masculinity. Men who display pride and influence in a picture are perceived as more confident and relaxed,” Dhanju said. 

Meanwhile, women who look happy appear more friendly and approachable, which is important since men are generally still expected to make the first move online, he said.

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